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WETHOS
A software for freelancers to build and manage their independent contracts, Wethos builds community through shared pain points of growing as self-employed person.
To translate that mission into social strategy, Wethos brought me on to collaborate with their team on a face filter concept and branded gifs. The filter is a random generator of common client to freelancer phrases, and the gifs are classic branded gifs with authentic user interaction in mind.
WETHOS GIFS
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